Some of the NBA's biggest stars have been to China on tour to do promotion for shoe companies like Adidas, Nike, and Reebok.
Golden State Warriors star Stephen Curry‘s time has come as he recently flew to China to represent Under Armour.
Under Armour has become one of the big sports apparel companies, gaining ground in the basketball shoe market especially. The company almost stole Kevin Durant from Nike, and of course have the two-time defending MVP Stephen Curry as the face of the brand.
Like other NBA stars before him, Curry is insanely popular in China. ESPN's Darren Rovell followed Curry to China to document the trip.
“Curry leaves hotel in Guangzhou. Fans cheer “CURRY! CURRY! CURRY!” and compete for his autograph as he walks to the car that will take him to a basketball clinic. Curry feels the crush as he enters his car and security pushes fans back.”
Curry posted pictures on his Instagram page as well.
Looks like a great trip for Steph and Under Armour.
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