Fourth-year swingman Jaylen Brown and the Boston Celtics are about to embark on a new chapter in NBA history: the season restart in the Orlando “bubble.”
That being said, the 23-year-old California product is preparing for the end of the regular season and start to the Eastern Conference playoffs by deactivating his Instagram account, calling it a way to “minimize bad habits,” according to NBC Sports Boston's Chris Forsberg.
Jaylen Brown said he deactivated his Instagram account "not because it’s a distraction,” but to minimize bad habits until he gets into a routine down in Orlando.
— Chris Forsberg (@ChrisForsberg_) July 10, 2020
Brown, the former third-overall selection in the 2016 NBA Draft, will compete in his fourth straight postseason with Boston, but this time it will entirely be played out at Walt Disney World in Orlando as a part of the league's plan to house the invited teams in an unadulterated campus setting. According to Brown, social media is not a distraction, but the new environment in central Florida is something to get used to given the months-long wait for the season's hiatus to end.
Nearly every team and players have already arrived in Orlando, checking into one of three resorts assigned to teams ahead of the restart set for July 30, which sees the Utah Jazz and New Orleans Pelicans kicking off competition and the Los Angeles Lakers and Clippers playing the second contest. For Brown and the Celtics, their first of eight remaining regular season games starts with a matchup with the East's best team, the Milwaukee Bucks, on Friday, July 31.
Brown has been a vocal leader in the layover between the NBA's mid-March suspension of operations due to the COVID-19 pandemic and now, at one point traveling overnight to hometown Atlanta, Georgia, to organize a march in support of the Black Lives Matter movement. Since then, though, Brown's ability to march will be considerably cut off given his new quarantined “bubble” life in Orlando.
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