LeBron James is signed to a huge, maximum contract with the Los Angeles Lakers until the 2021-22 season. He is also one of the most heavily endorsed athletes in any major U.S. professional sporting league, as this wrap-up from Lake Show World makes clear.

The data, which is from Forbes shows just how much LBJ makes from his endorsement deals, which he has inked with a variety of companies such as Nike, Coca-Cola, Beats by Dre, 2K Sports and others.

James had something of an unusual season in his first year with the Lakers After thoroughly dominating the Eastern Conference for seven consecutive seasons – leading to seven straight NBA Finals appearances, Bron journey westward, where he was met with glorious weather and… missing the Playoffs for the first time since his second season.

Beyond that, James suffered the worst injury of his career by far and only played 55 games during the regular season. King James was also stifled by a truly dismal roster put together by Rob Pelinka and former Lakers legend Magic Johnson – who abruptly resigned before the Lakers’ season even ended.

Though James’s numbers were rock-solid overall, he failed to match the otherworldly efficiency he produced in previous years with a Cavs team that was more suited to his specific skill set (i.e. those teams boasted an array of lethal three-point shooters at every position, something the Lakers severely lacked).

James might have had something of a down year on the court, but the man can’t help but be as magnetic as ever off the court.