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Rockets star James Harden says ‘media narrative’ from start of the season determines NBA MVP

James Harden, Rockets

For Houston Rockets star James Harden, the narrative that the media paint at the beginning of the season determines who wins the NBA MVP award.

In a radio interview with 97.9 The Box, Harden shared his thoughts on how the media influence the MVP race. Based on his observation, once the media hype up a player at the start of the year, they ‘run’ with it for the rest of the season.

“Once the media, they create a narrative about somebody from the beginning of the year, I think they just take that narrative and just run with it the entire year,” Harden said during the in-studio interview. “I don’t want to get into details. All I can do is control what I can do, and I went out there and did what I was supposed to do at a high level. There’s only a few other seasons that anybody has ever done that before.”

Harden’s comments come two months after failing to snag his second consecutive MVP trophy. He placed second behind superstar Giannis Antetokounmpo who led the Bucks to the best record in the league.

The Rockets guard was obviously not pleased with the result, especially after a year that saw him put historic numbers on a nightly basis. Most noteworthy during the 2018-19 season was his 30-point streak that lasted 32 games from December 2018 to February 2019. To put that into a better perspective, only Wilt Chamberlain has more consecutive games (65) with 30-plus points.

Despite his qualms, Harden emphasized that at the end of it all, his target is to win a championship. That’s the only goal for him and his teammates.