J.J. Watt‘s intent of promoting his own shoe line through putting down Lonzo Ball‘s Big Baller Brand shoes comically backfired, as Twitter came down on him with its usual roast.
The Houston Texans defensive end promoted his signature Reebok shoe line on social media at the coattails of all the attention Ball has been getting for wearing different brands on-court and during workouts — taking an immediate dig at the hefty price tag and the fact that he actually wears his own sneaker line.
400 dollars less than some shoes on the market and 100% more effective.
Available tonight at midnight for $99.https://t.co/sU39iHQfcv pic.twitter.com/tHarE6JIfK
— JJ Watt (@JJWatt) July 13, 2017
And I actually wear them.
— JJ Watt (@JJWatt) July 13, 2017
It didn't take too long for Watt himself to feel the wrath of Twitter after making that post.
of course you do or else Reebok gonna have that ass! 😂😂 #robot @JJWatt
— ᗪㄩㄒ匚卄 爪卂丂ㄒ乇尺😶🌫️ (@iFeeLdZy_) July 14, 2017
https://twitter.com/VRNESTX/status/885724292700225541
https://twitter.com/APirruris/status/885671185115041794
Those JJ Watt kicks look like you could speed walk fast as fuck in them to snitch on somebody.
— 🦦✨America Is Musty✨🦦 (@DragonflyJonez) July 13, 2017
https://twitter.com/iantoniojohnson/status/885653538356862976
And of course, all the military jokes were soon to drop right back on Watt's head.
You talkin bout the Air National Guard Recruiter 4s?
— Ari Alexander (@AriA1exander) July 13, 2017
Maybe next time Watt will make sure his shoes will actually attract customers with its design.
Ain't nobody payin' $99 for that.