Vince McMahon is the perfect person to help you become a great heel character in pro wrestling. The WWE chairman has seen the best in the world do it up close and he knows the business very well.

The WWE chairman was recently on The Pat McAfee Show where he discussed the attitude era and how much fun it was for everyone. They were all able to do whatever they wanted despite the network wanting something clean.

“It was, again, just so much fun.” “It was like, you being able to do this as opposed to the standards of a network of, ‘no, you can’t do this and you can’t say that at all,’ you know? So, we were able to. And at that time, think about it, in the 90s, it was the wild west. So we added a little extra sauce on that and just had a blast.”

Vince McMahon also understands the heel character type because he had to become one. He knew exactly what role the WWE boss needed to take in order to become successful.

“I had to become one if I’m going to be on screen.” “Especially with Steve, you know, that’s a blast. Funny thing is, I’m really Steve Austin. You know, that came pretty much in terms of the concept of it and knowing your boss, this, that, and the other. I get that because that’s the way it was. I totally understood that underdog philosophy and your boss is an asshole and things of that nature. I grew up that way, knowing that.”

Being a heel character can be very difficult for some people as they don't like people hating them. Vince McMahon says that's exactly the key to being successful if you want to be in WWE.

“When you’re committing to a character, as I said before, you have to really get in.” “So you have to want people to really dislike you. I mean, you want people to honestly, really dislike you. I guess maybe it’s pretty easy for me to do sometimes. But when you are really into that character, you think of things that motivate people and when you — even lying from a standpoint, it’s like, people think I was lying when I said, ‘you don’t lie? Really, you? You don’t lie sometimes?’ You know, it’s like, come on; any number of lies you tell every day, little ones, sometimes they’re big ones and what have you, but nonetheless, it’s like things and topics like that, that people can relate and be able to mash the emotional buttons and to get a reaction like that. Man, that is a thrill.”