Nike Articles - Page 17

After an impressive 2013-14 season that saw him win the league’s Most Valuable Player award, Kevin Durant signed a long-term, 10-year endorsement contract with Nike. But the Golden State Warriors superstar’s partnership with the Swoosh dates back way beyond 2014. Durant sat down with Slam Magazine’s Max Resetar as the two-time NBA champion discussed how […]

San Antonio Spurs shooting guard DeMar DeRozan appears to be the chosen one. This is with regard to being the prime candidate to publicly debut Nike’s latest unreleased Kobe Bryant kicks. This is not the first time DeRozan was among the first to test out an exclusive pair of Nike sneakers, as he has debuted […]

When people talk NBA, it is synonymous with killer crossovers, highlight-reel dunks, flashy passes, superstars, and all-stars. Aside from the glitz and glamour, legacy and heritage is embedded at the heart of every team. Each team will always be connected to its city’s beginnings. The league, the team, and its players may continue to evolve, […]

While the NBA Draft Class of 2017 brought a revolutionary deal, sporting the only lottery pick to boast its very own shoe brand, this year’s players are making waves by bringing a brand back from the dead, as two surefire lottery picks in Arizona’s DeAndre Ayton and Duke’s Marvin Bagley III have signed with Puma. […]

Which style of shoe an NBA player chooses to wear in-game is not only for flare, it’s also for performance. Different playing techniques call for different choices. Some like light, low-top kicks. Others prefer a more rigid mid or high-top sneaker. When it comes to Oklahoma City All-Star Russell Westbrook, it sounds like he has […]

After taking a year off from the Christmas Day jerseys, Nike and the NBA will be bringing them back this year, but they won’t really be Christmas jersey’s after all, more of an extra alternative uniform. According to Paul Lukas of Uni Watch: Instead of the 10 teams who play on Christmas Day, it will […]

NBA athletes don’t scrimp around when it comes to their kicks. Russell Westbrook, of the Oklahoma City Thunder, is no different. Some have been known to jettison their shoes in the middle of a game (sponsorship be damned) because it was uncomfortable. Most scribble inside references to the surface of the sneaks or rocking expensive classics […]

Diversity has been the number one thrust in America’s pop culture for the past several years. Celebrities and important players in film, TV, and entertainment have continued to push towards a more diverse playing field. For them, non-Americans should have a fair share of the pie. This trend can also be observed in the sports […]

Nike is currently in its first year as the official uniform provider for the NBA. Now, interesting news has come out on who chooses the uniforms the teams wear. Usually, teams wear white uniforms at home with dark uniforms on the road with the players even deciding on some occasions. However, according to an article […]

Former Penn State running back Saquon Barkley has been touted as being one of the talented players in the 2018 NFL Draft class. Ahead of the start of his NFL career, Barkley has reportedly agreed to sign an endorsement deal with Nike, according to Mark Wogenrich of The Morning Call. Barkley signed a shoes and […]

Now that 2017 is over, we can look back on the incredible sneakers of this season worn by the NBA’s most prominent players. Whether Jordan, Nike, or Adidas, these sneakers have captured the imaginations of NBA fans. These shoes are both stylish and bold, embodying the spirit of the players that comfortably wear them. All […]

For the past couple of years, Kyrie Irving has had one of the most popular sneaker lines in the market. Since the release of the Kyrie 1s, it has been patronized well by the public, leading to Nike not wasting time in designing the second and third edition of his line. With his fourth signature […]

Oklahoma City Thunder star guard Russell Westbrook has become one of the league’s biggest stars over last few seasons, which parlayed him into some huge endorsement deal and opportunities off the court. According to Tim Daniels of Bleacher Report, Westbrook is lined up for a signature shoe with Nike at some point next year while […]

The Boston Celtics’ glorious 16-game win streak finally came to an end Wednesday night versus the Miami Heat. Despite the loss, it was an impressive stretch nonetheless as the Celtics have easily solidified themselves as one of the NBA’s elite teams. Boston will undoubtedly have a little extra in the tank as they try to get […]

The good news just kept raining for the Milwaukee Bucks family, as Giannis Antetokounmpo finally secured a sneaker deal — choosing to go back to Nike only hours after his team secured a trade with the Phoenix Suns for Eric Bledsoe. Antetokounmpo was courted by brands like Adidas and Chinese brand Li-Ning throughout his offseason […]

After a long offseason of flirting with sneaker companies, Milwaukee Bucks forward Giannis Antetokounmpo has signed a multi-year deal with Nike, the 22-year old announced on Instagram via ESPN’s Nick DePaula. https://www.instagram.com/p/BbM8-gilnpS/ The Greek Freak captioned a photo of himself with “Giannis X Nike,” following up with “Family. Loyalty. Legacy. Excited to announce my long-term […]

When the new season started, it marked the beginning of a new era for NBA jerseys, as Nike has taken over the outfitting rights for all teams from Adidas. However, the shoe and apparel giant has drawn a lot of negative reactions for the number of jerseys ripped during games. The company recently addressed this […]

As the new season begins, it also marks the start of the first season where Nike is the NBA’s official jersey provider. That said, they welcomed the campaign with a video that will surely add more hype to fans who have long been looking forward to Tuesday night’s tipoff. The clip depicts the story of […]

Stephen Curry and Kevin Durant flashed their kicks and posed for an Instagram photo hours after their preseason loss to the Minnesota Timberwolves on Thursday. https://www.instagram.com/p/BZ3Zf-bgIFV/?taken-by=stephencurry30 Much had been made about the differences between the Finals MVP and the two-time MVP’s shoe-driven rift during this offseason, after the former, a Nike athlete, mentioned during an […]

Although he has his own signature shoes from Big Baller Brand, Lonzo Ball still wore other NBA stars’ during the Summer League. From Stephen Curry to James Harden’s sneakers, he both rocked them on the court back then. Now with the Los Angeles Lakers playing their second preseason game on Monday, the 19-year-old rookie was […]

Converse, who is now an official subsidiary of Nike, has always been an iconic staple shoe of NBA basketball. In fact, the league’s silhouette logo featuring Los Angeles Lakers legend Jerry West had him wearing a pair of Chuck Taylors at the time the imprinted picture was taken. You may have glanced at a photo of […]

As the start of the regular season nears, sneaker brands are making their final push to impress Giannis Antetokounmpo, the most-coveted sneaker free agent of the season. Antetokounmpo’s deal with Nike is set to expire on Sept. 30, with the Oregon-based company reserving the right to match any incoming offers for his services. The 22-year-old […]

Adidas has finally jumped over the Jumpman as the second-most popular sneaker in the United States, according to the announcement by market tracking company NPD Group as reported by ESPN’s Darren Rovell. Nike remained as the brand leader in the industry, but Adidas is slowly getting back in the game, with the surpassing of the […]

When Nike took over as the official apparel provider of the NBA, they didn’t just put the iconic swoosh on the uniforms. As it turns out, the upcoming league jerseys have a new feature that will allow fans to get more involved. The apparel giant revealed on Friday that through the new NikeConnect system embedded […]

With this season being the first one for all NBA teams to sport the new Nike jerseys, fans have been looking forward to seeing all of the four uniform versions since the announcement was made. But now, a preview has been released from the developers of NBA 2K18 that accidentally gives everyone a glimpse of […]

While helping the NBA launch its first basketball school in China, Kobe Bryant was spotted at a local camp wearing an unreleased white version of the Kobe A.D Mid with a gum sole. Kobe Bryant in an unreleased Nike Kobe A.D. while in China. 👀 📸 @weocia pic.twitter.com/tULacUtYtc — B/R Kicks (@brkicks) September 14, 2017 […]

The Philadelphia 76ers now have a new Nike-designed red alternate jersey to put on this upcoming season, making it yet another part of trusting the process. Following the reveal of the team’s Icon and Association uniforms, this is the first other to be released for the City of Brotherly Love. CB EXCLUSIVE: Here Are The […]

Earlier this week, the Los Angeles Lakers announced that Kobe Bryant’s jersey – or more like jerseys in his case – will be retired high above the rafters of the Staples Center on December 18. Bryant, a five-time NBA champion and 18-time All-Star, is that rare breed of an athlete who can be easily recognized worldwide by a […]

Kevin Durant caused quite a stir late last month when he took a shot at Under Armour by claiming that nobody wants to play while wearing their shoes. His statement caused the shoe and apparel giants’ stock to drop by three percent, however, what surprised many was the fact that the reigning Finals MVP, who is […]

New season, new threads for the Orlando Magic. Although the Magic disappointed their fans last season wherein they finished with a 29-53 record, that’s not going to disqualify them from enjoying fresh kits made by Nike. Orlando’s uniforms are of the “Association” and “Icon” variety, which basically are just fancier ways of renaming home and […]

Nike is set to release Kevin Durant’s new signature shoe, the KD10 “Numbers,” and it will be a historic one. Per Uproxx.com, the Numbers will have the distinction of being the first ever Nike signature basketball sneaker to feature a team’s logo. The Numbers, which will be released on October 1, will feature the Golden […]

Fans of the Milwaukee Bucks will have more reason to be excited for next season, as the team recently unveiled the classic jerseys their team will be wearing, which were made by Nike. The “Return to the MECCA” inspired uniforms is a tribute to their 1968 squad, which also happens to be their inaugural season. […]

On Tuesday, Nike made a huge announcement on the release of Jordan Brand’s latest signature shoe, the Air Jordan XXXII. Following a teaser video they made that shows a 360-degree look at the new shoe, they made it known that the Rosso Corsa colorway will be launched on September 23, while the release date for […]

Kevin Durant has welcome all the “cupcake” chants, clothes, and taunts throughout the 2016-17 NBA season, now to take it a step further, he’s also releasing a pair of his very own Nike kicks to commemorate that. The Golden State Warriors forward will launch the Nike KDX Red Velvet for a sweet $150 this Friday. […]

On the verge of becoming part of a new team and a new video game release bearing his likeness on the cover, Kyrie Irving also has a new pair of sneakers hitting the market this summer with Nike’s new Kyrie 3 “Mamba Mentality” edition, which pays homage to Bruce Lee and one of his basketball […]

Giannis Antetokounmpo could be in the running to cash in big in his next sneaker endorsement deal. The lanky Milwaukee Bucks forward is making a mere $25,000 a year under Nike to wear his branded sneakers, but they’re a result of a four-year deal he signed with the shoe and apparel brand with the intentions […]

Nike is slated to release Kobe Bryant’s new line of kicks, the Kobe A.D. on Aug. 24, a nod to the jerseys worn by the Los Angeles Lakers icon. The shoe and apparel company released a video 10 days prior to the official release, giving fans a chance to see the inspiration for this year’s […]

One of the Boston Celtics’ new Nike-designed jerseys for the 2017-18 season has been released to the public care of its greenhorns. Rookies Jayson Tatum, Semi Ojeleye, and Ante Zizic were all gathered for the annual Panini NBA Rookie photo shoot along with their fellow 2017 class members. The freshmen trio was seen sporting Beantown’s […]

D’Angelo Russell ushers in a fresh start for the Brooklyn Nets and what better way to arm the team throughout the process by rocking new uniforms specially-designed and engineered by Nike. The team announced the news via its official Twitter account and the video below perfectly highlights the significant features of the Nets’ latest threads. […]