Puma deletes tactless tweet calling out Nike after Duke star Zion Williamson’s injury
The Duke Blue Devils were manhandled by the North Carolina Tar Heels Wednesday night, 88-72, no thanks to Zion Williamson’s injury a little over 30 seconds into the game. The unfortunate moment brought out the trolls on Twitter with all kinds of tasteless jokes and Puma isn’t exempt from this with their jab at Nike.
For context, Williamson was wearing Nike’s PG 2.5 player exclusives and, as everyone knows by now, the hefty forward’s pivot move caused the shoe to burst out. That was the cue for Puma to nonchalantly call out Nike.
Puma has since deleted the tweet but, of course, nothing is ever deleted from the internet.
— Sleeper Athletes (@SleeperAth1etes) February 21, 2019
The company has had a resurgence in the basketball scene this season, signing a good number of top rookies from the 2018 class namely Deandre Ayton, Marvin Bagley III, and Michael Porter Jr. They even inked DeMarcus Cousins to a deal in the offseason.
With their penchant for recruiting top NBA first-year players, Puma did not do themselves a favor with this tweet as Zion Williamson is expected to join the draft this year. Nike may have taken a hit with their own shoe exploding in front of the nation’s eye — albeit a slight one considering that they’re already an established brand — but Puma fumbled its rare moment of opportunity