Milwaukee Bucks superstar Giannis Antetokounmpo takes his nickname very seriously. The 2019 league MVP is suing California-based website Fan Closet for selling unlicensed gear with the “Greek Freak” moniker on it, per Dean Balsamini of the New York Post.

Antetokounmpo has been known as the “Greek Freak” for the majority of his career which obviously stems from his Greek nationality and incredible physical tools and athleticism.

According to a Manhattan federal court suit, the Bucks star is suing the company for $2 million while demanding the alleged illegal merchandise manufacturing to cease.

Antetokounpo first sent a cease and desist to Fan Closet on March 27 and the company has since removed any merchandise with his nickname from their website. The official complaint was filed this past Wednesday and alleges that the website had been selling items such as phone cases, hoodies, and many other products with the “Greek Freak” nickname prominently displayed.

However, the two owners of the website apparently failed to reach an agreement with Antetokoumpo that “would ensure that infringement has ceased” and the NBA star is “reasonably compensated for the damage he incurred,” the suit says.

On the court, Giannis Antetokounmpo was in the midst of the best season of his career, prior to the season being postponed in early March. In 57 games, the 25-year-old was averaging a career-high 29.6 points, 13.7 rebounds, and 5.8 assists per game while shooting 54.7 percent from the field and 30.6 percent from deep.

Not only was the Greek Freak possibly on his way to winning a second-straight MVP award, but the four-time All-Star had the Bucks in a position to contend for the title as they held the best overall record in the NBA at 53-12.