If you think football players are mad about the massive contracts the NBA has been doling out this summer, imagine how mad they are that a rookie has a $495 pair of shoes on the market.

Houston Texans defensive end J.J. Watt was quick to point it out and promote the release of his own Reebok-branded shoes by saying not only are they $400 cheaper than Lonzo Ball‘s Big Baller Brand, but that he also wears them in-game — after several episodes of the UCLA product wearing alternate brands during games and workouts.

Surely a great way to promote the release of his own brand and the more customer-friendly price tag in them.

The market will be patiently waiting for that sales report, J.J.

Wait, Reebok still makes shoes?…