After way too many social media teases, the Cincinnati Bengals finally unveiled the team's new white helmets. And they look good — really good.
A deal's a deal. 🤝
Presented by Swift Meats pic.twitter.com/miE5FLlzdS
— Cincinnati Bengals (@Bengals) July 22, 2022
Not long after the Bengals' release Friday morning, fans began gushing over the sleek new design.
Check out this guy, who just can't seem to get enough of the look.
— knockoff property brother (@pommytalmer) July 22, 2022
His meme speaks for itself.
Some fans have gone so far as to profess their love for the monochromatic design. Take @willie_lutz, for example.
“I AM IN LOVE WHO DEY,” she tweeted.
I AM IN LOVE WHO DEY
— Willie Lutz (@willie_lutz) July 22, 2022
The overwhelming consensus? These new helmets are the Bengals first big W of the 2022-2023 season.
@Nati_Sports tweeted that they couldn't wait to see Joe Burrow rock the new look this year.
She’s a beaut, Clark.
Can’t wait to Joey B & the boys to stunt in these.
Who Dey 4L
— Nati Sports (@Nati_Sports) July 22, 2022
While the Bengals haven't released a full look of the all-white uniform just yet, Sporting News NFL tweeted an edit that captures the overall fit.
A preview of the Bengals' all-white uniform look with the new "White Bengal" helmet 👀 pic.twitter.com/lQ7zf4KFWv
— Sporting News NFL (@sn_nfl) July 22, 2022
Turns out fans didn't have to wait until Week 1 to see Burrow in the new look after all.
Of course, this move comes with the NFL's recent helmet rule change. The NFL sent a memo to all 30 teams last June, stating that teams could wear two different helmets starting in the 2022 season.
According to the NFL, the one shell rule was previously in place due to safety reasons. The league believed “it was safer for a player to be fitted with one helmet properly than to be shifting in-and-out of different headgear…it couldn't be certain was as safe.”
The Bengals are expected to wear the white helmets with their alternate all-white uniforms this season.