Tweeting late at night has a negative impact on players’ games
Posting a tweet may only take a few seconds, but doing it late at night, especially with a game the next day, has now been linked to less effective performances for NBA players.
It may sound like an absurd correlation, but that’s the result of findings recently made by Stony Brook University in New York. The study reveals that players who send a tweet between 11 p.m. to 7 a.m. have scored a point less, and 1.7 percent lower from the field than their averages. This was included in a piece made by Jen Booton of Sports Illustrated, where the school’s Assistant professor of Sociology also explained the negative impact of late night Twitter activity to a player’s numbers on the court.
“Using late-night tweeting activity as a proxy for being up late, we interpret these data to show that basketball skills are impaired after getting less sleep.”
Although teams have their own set of rules for social media use, there’s none yet about setting a time when players can post or prohibiting them to tweet late at night. Some players have even been known to use it as a means to get closer to their fans, as well as treating it as a stress reliever.
With these results being released, it will be interesting to know if teams will start looking into it and ask their players to limit their use of the social media platform, and have them get as much sleep as they can. It certainly won’t hurt doing so, but it still remains to be seen how the players will react to it, should teams go that route.