Zyori announces new role as Program Lead for Esports at Sky Mavis
Andrew “Zyori” Campbell announced that he will be leaving MoonduckTV, a Dota 2 production house where he’s a founding member, after 6 years with the organization. Zyori also announced that he will become the new Program Lead for Esports & Creators at Sky Mavis.
Today I am stepping down as Managing Director at @moonduckTV and starting a new journey at the @AxieInfinity parent company @SkyMavisHQ as their Program Lead for Esports & Content Creators!https://t.co/JfWtOkMrCP pic.twitter.com/pfM3wTazl7
— Andrew Campbell (@ZyoriTV) May 31, 2021
Sky Mavis created Axie Infinity, an Ethereum-based NFT collector game that takes its cues from Pokemon. It also owns the second layer blockchain net Ronin, also based on the Ethereum platform. Zyori saw potential in Axie Infinity and its esports capacity, he shares in a blog post. Axie Infinity lets players train and breed Axie, Pokemon-like creatures that battle in the game. Axie are non-fungible tokens (NFT), unique instances of digital goods that hold value. By training Axie, battling with them, and breeding them, players earn rewards in-game. Players can trade these in-game rewards cash in the game’s marketplace, Zyori explains. The way how Axie Infinity‘s economy is entirely in the hands of the players is what attracted him to the game, he shared.
“Axie has been exploding recently, up to about 70,000 daily active users and growing fast,” says Zyori. “But what really excites me about Axie is the financial ecosystem and how players have control over most of the economy.”
Sky Mavis recently secured a $7.5 million investment round backed by Mark Cuban, Alexis Ohanian, and John Robbinson.
Zyori’s future in Dota 2
Meanwhile, as for his future in podcasting, Dota 2 and streaming, he’ll continue being a streamer. However, because of his new role, his streams will be less frequent. “As far as my podcasts and twitch streams go,” says Zyori, “I will continue to do both, though on a more irregular schedule and hobbyist capacity. I won’t be actively working on events or content around Dota, but I’ll still be watching and playing some in my free time.”
He also shared that MoonduckTV will continue on without him, although his blog post shows just how much he will miss being part of the crew.