The Denver Broncos are set to have new ownership for the first time since Pat Bowlen purchased the team in 1984. After many suitors expressed interest in buying the franchise, the sale ended up in the hands of the Walton-Penner group.

While the $4.65 billion purchase is huge, the price tag could've been even bigger if Josh Harris sealed the deal. According to NBC Sports, he was ready to pay $5 billion for the Broncos if he was assured that the deal would be made.

The Philadelphia 76ers owner feared that the Walton-Penner group, headed by Walmart heir Rob Walton, would top his $5 billion offer and continue to do so until they won.

Harris didn't want to get involved with a bidding war, and, according to NBC Sports, the loss is no sweat for Harris. While he didn't seal the deal for the Broncos, the Sixers owner plans on pursuing another NFL franchise.

It's unclear what NFL team Harris has his eyes on, but he is already extremely involved in the market of professional sports. Along with the Sixers, Harris is the principal owner and managing partner of the New Jersey Devils. His NHL and NBA teams are both on the east coast, whereas, if he purchased the Broncos, they are on the complete opposite side of the country.