Kansas City Chiefs wide receiver JuJu Smith-Schuster just made the holiday season even more unforgettable for several families. Smith-Schuster and his foundation partnered with a Kansas City store and spent nearly $10,000 to make families have a much merrier Christmas with specially arranged gifts, per KMBC 9 News.

Smith-Schuster and his foundation paid off almost $10,000 in layaways at a Kansas City-area Burlington store.

“I love it so much because being a part of the community is what it’s all about,” he said. “These people are die-hard fans. They support us every Sunday, every game that we play in.”

Smith-Schuster has seen his career get rejuvenated after deciding to join the Chiefs, and the charity work he’s done to the families is just his way of paying it forward.

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“It’s just nice that I have an opportunity to be a role model to these kids and to give back to the community,” the former USC Trojans wide receiver said.

After a disappointing 2021 season, which was also his final year with the Pittsburgh Steelers, Smith-Schuster has rebounded nicely in Kansas City, where he’s become one of the most productive downfield weapons of Chiefs quarterback Patrick Mahomes.

So far in the 2022 NFL season, Smith-Schuster has accumulated 762 receiving yards and three touchdowns on 61 receptions and 82 targets in nine games played in Chiefs uniform. He is the second-most targeted Chiefs player, with tight end Travis Kelce only in front of him.

The 26-year-old JuJu Smith-Schuster signed a one-year deal worth $3.76 million with the Chiefs back in March.