A hope-inspired Gatorade ad narrates the story of Chicago Bulls shooting guard Dwyane Wade, growing up in Robbins, Illinois and fighting through the outside world noise to get to the NBA.

This “Sounds of Hope” spot features a young Wade watching Bulls games on TV and fighting distractions in order to hone his craft, which eventually has led to an incredibly successful NBA career.

https://youtu.be/Ajp324cVe2o

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“People ask me why I came back,” said Wade in the ad. “I'm here to return what the game has given to me.”

Gatorade's spot also features a message in the end, that tells people how they can help issues that have plagued the inner city of Chicago.