Last year, the Green Bay Packers went 6-9-1 on the season, landing third in the NFC North division. Overall, it was a very poor performance from the team. They fired their head coach Mike McCarthy after Wee 13 and their lack of consistency from both the offense and the defense led to their downfall. Nothing seemed to work.
McCarthy had been leading the Packers since 2006, giving him a 13-year tenure with the organization. His firing was a long-time coming, and it was a bit of a surprise that he wasn't let go sooner. In 2017, the team went 7-9, but his quarterback Aaron Rodgers was out with injury for the majority of the season. He was given another chance with Rodgers healthy, but it was all for naught. He still proved that he had lost the trust of his team.
The Packers hired Matt LaFleur away from the Tennessee Titans to be their new head coach this offseason. Another member of the Sean McVay coaching tree, he has one of the best resumes in the league. He's spent time with the Redskins, Notre Dame, and the Falcons before arriving with the Rams in 2016. To many, he's considered to be an offensive genius who fully utilizes a quarterbacks toolset.
By bringing in LaFleur, the team is announcing that they're becoming more accepting of modern football. His offensive scheme is very modern, definitely the flavor of the era. His scheme is a mix of a West Coast offense mixed in pre-snap motion and differing route progressions. It combines all the things he learned while coaching in college and in the league.