To NBA fans, Dallas Mavericks owner Mark Cuban is an outspoken and wonderful man who helps that league stay progressive. To folk who only follow the National Football League, he is a guy from another sport who is constantly chiming in for the sake of it.
Either way, Mark Cuban has opinions … and he really likes to share them with the general public.
Article Continues Below“Our demographic keeps on getting younger,” Cuban said, via the Boston Herald. “The NFL and baseball, they keep on getting older. And I think what we’re doing with [the] NBA 2K is brilliant. And in the bigger scheme of things in terms of building fans for the future, what do you want your kids to play? I mean, of all the sports out there, do you want to go to a baseball game, or do want to watch your kid play basketball? Do you want to worry about him a whole football game, or do you want to watch your kid play basketball? [Editor’s note: Yes, because serious injuries never happen in basketball.] Do you want him to get healthy from running the court, or do you want to watch him play football and worry about collisions?”
Cuban believes that the NBA benefits from the fact that its stars are the players, as opposed to the teams.
“Tom Brady, [Rob] Gronkowski — how many other football players, if you saw them from the Patriots, would you know?” Cuban said. “Maybe [Julian] Edelman? . . . And that’s the thing. In baseball, of the 25 players, you might know two or three. Kids play 2K, watch a game, watch TV; you know every player. That’s a huge advantage because our players have brands. Our players have platforms. Our players have voices. LeBron [James] tweets, and more people see it than our politicians.”
He isn't totally wrong here. At the same time, the NFL is still the king of ratings, even if the NBA is quickly catching up.