In what should only be considered a strange habit, Detroit Lions coach Matt Patricia grows his beard based on season success.

Reread that lede. Let it wash over you like a cold shower after having too many adult beverages.

Did it hit you yet? That the new Lions head coach, previously considered a defensive mastermind with the New England Patriots, pretty much uses his beard as a way to brag to people about his professional success?

Yeah, it is weird.

Peter King had Patricia on The MMQB Podcast. During a discussion about his beard, the Lions coach had the following to say:

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“If we have a really good year, then I like to keep my beard for a little bit and savor it and remember it for the year. Last year, I had it for another month or so after the season. I was pretty quick to shave it off this year.”

And this is the man who is meant to lead Detroit into a new era of success.

Patricia had been with the Patriots since 2004. Oddly enough, he started his tenure as an offensive assistant. Prior to New England, he spent time with the Syracuse Orange in college.

People in Detroit are obviously hoping that this beard gimmick Patricia has going on leads to crazy success for the Lions.