sony Music Entertainment (Japan) Inc. has announced the upcoming debuts of five Virtual live streamers under their new virtual talent development and management project VEE.

Check out the VEE first generation Dev-A Promotional Video:

The Promotional Video announces the upcoming debut of three talents, Otokado Ruki, Tulsi-Nightmare Madness IV, and Hinahoshi Airu. The other two members, Kujo Ringo and Syusetu Kohaku, are already making content on their respective channels. Links for each talent’s YouTube channel and official Twitter account are in the description of the Promotional Video.

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This generation of five talents are only the first of many, as VEE aims to debut over 50 virtual talents as per its official website. The VTubers under Project VEE will develop music, voice acting, and an array of creative activities in addition to live streaming and video production to “make their ‘dreams’ come true.”

VEE opened its doors for application last July 20th, 2021, and closed several months after. The agency vows on three things: to treat all VEE members as professionals just like other artists and talents under SMEJ, to not provide shortcuts for the big stage, and to let commit to create an environment where talents can continue to use their avatars for a long time by sharing the rights to the name and avatar.

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