Although it has been quite some time since the Los Angeles Rams reached a Super Bowl, it hasn't been long enough for the Backstreet Boys to be popular…or has it? Nonetheless, Doritos created quite the collaboration on Sunday evening while giving those born in the late '80s or early '90s even more reason to tune in to Super Bowl 53.
Doritos notably managed to bring together Chance The Rapper and the aforementioned Backstreet Boys in order to remix a classic with the former adding some millennial flavor to the fold. With these two worlds colliding to remix “I Want It That Way,” Doritos was promoting a new flavor known as “Flamin' Hot Nacho.”
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On the field, there has been a ton of action but not a single point has been scored as the second quarter gets underway. With New England Patriots quarterback Tom Brady throwing an immediate interception and both defenses appearing to bring their respective “A-Games” to Atlanta, it has been nearly impossible for either offense to get going early on.
Even so, Super Bowls are not only about the product on the field but away from the field as well. With both commercials and the halftime performances typically taking center stage by the end of the evening, Chance The Rapper and the Backstreet Boys have already taken things to the next level and then some.
Luckily, there is absolutely no shot that this will be the last eventful advertisement of the evening so keep those eyes peeled going forward, folks.
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