Roman Reigns is the WWE‘s franchise player.

He headlines their biggest Pay-Per-Views, sells a ton of merchandise, and is the rare wrestler to hold not one but both of the promotion's top belts, while he and his Usos cross brands effortlessly from RAW to SmackDown and back to RAW to defend the honor of The Bloodline.

So really, it should come as no surprise that Reigns is also the biggest draw on RAW or  SmackDown when it comes to Youtube views as well, as, over the month of June, “The Tribal Cheif” was featured in three of WWE's top-five YouTube videos according to Brandon Thurston of Wrestlenomics.

Goodness, 11 million total views related to the Riddle-Roman Reigns World Championship match on SmackDown? That's one heck of an audience.

Now granted, maybe that has to do with Reigns' absence from television over the month of June. Maybe fans remain incredibly interested in the continued goings-on of The Bloodline and simply want very much to see the Undisputed Champion of the WWE Universe continue to line up bodies and knock them down in his pursuit of a match with Dwayne “The Rock” Johnson. Still, while there's no way of knowing exactly why Reigns is drawing in eyes on YouTube, his drawing power is undeniable and thus needs to be a featured part of The Fed's social media strategy moving forward, even if he doesn't make his way back to WWE until the end of the month when things start to ramp up forwards his match versus Brock Lesner as SummerSlam.