After the Cincinnati Bengals took down the Kansas City Chiefs to clinch the AFC North division title, Joe Burrow rubbed it in to their rivals with a strong message on Instagram.

Burrow kept it simple, but it was undoubtedly a powerful one that probably irked the Pittsburgh Steelers, Baltimore Ravens and the Cleveland Browns. The Bengals QB declared himself and the team as “King in the North” with their division-winning 10-6 record.

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A post shared by Joe Burrow (@joeyb_9)

Joe Burrow and the Bengals proved that they can hold their ground against one of the better teams in the NFL in the Chiefs, and they certainly deserve to enjoy the victory like any other team.

For what’s worth, the Bengals didn’t have it easy as well and had to give it their all after falling behind to the Chiefs, 28-7, at halftime. They limited Patrick Mahomes and Co. to just three points in the second half to complete the 34-30 comeback victory.

Burrow had a brilliant game, finishing with four touchdowns on an efficient 30-of-39 passing for 446 yards.

It is the first time in five years that the Bengals finished at the top of the AFC North division. In fact for the past three years, they always ended up in fourth place and won just a combined 12 games in that span.

Hopefully, this is the start of the Bengals’ ascension with Burrow leading the way.