In a sport where drama is a given and controversy is never far behind, UFC Atlanta delivered one of the strangest endings in recent memory. The featured light heavyweight bout between Rodolfo Bellato and Paul Craig was expected to be a gritty clash between a surging Brazilian finisher and a Scottish submission specialist desperate to snap a losing skid. Instead, it devolved into a spectacle worthy of an awards show, with Bellato’s post-foul theatrics earning him more memes than respect, and prompting fans and pundits alike to call for an Oscar nomination rather than a rematch.
The fight itself started with Bellato pushing the pace, throwing wild hooks and forcing Craig to the fence. Craig, ever the tactician, responded with his trademark possum-style defense, inviting Bellato to engage and looking for opportunities to counter or drag the fight to the mat. Both men traded heavy shots and takedown attempts, with Bellato briefly securing top position before the round’s final seconds ticked away.
That’s when chaos struck. As Bellato looked to re-enter Craig’s guard, Craig launched an upkick that landed flush, illegal, as Bellato was a downed opponent. The impact was undeniable, Bellato went limp, seemingly out cold, and the referee, Kevin MacDonald, immediately halted the action. On first glance, it appeared a clear case of an illegal strike resulting in a knockout.
But the replays told a different story. As the footage rolled, fans and commentators noticed something odd: Bellato appeared to glance at the referee before dramatically collapsing, his reaction delayed and suspiciously theatrical. The sequence was so bizarre that it drew immediate skepticism from viewers and analysts. Was Bellato truly rendered unconscious by the upkick, or was he embellishing the foul in hopes of securing a disqualification win?
Rodolfo Bellato fake a brutally KO just to try and get a cheap win over Paul Craig.
What a complete embarrassment!!! The UFC needs to cut him immediately pic.twitter.com/wqXx76c9Oo
— MMA Joey (@MMAJOEYC) June 15, 2025
How Rodolfo Bellato is acting like right now #UFCAtlanta pic.twitter.com/BcdRnMWIlU
— Jason Williams (@jasoneg33) June 15, 2025
Rodolfo Bellato might be the greatest actor in the UFC 😭 pic.twitter.com/UITbCpnLkc
— Elonov 🇦🇺 (@ElonovMMA) June 15, 2025
No Contest, No Clarity And No Winners
Referee Kevin MacDonald, after reviewing the sequence, deemed the upkick accidental and declared the fight a No Contest. The decision left both fighters, and the audience, bewildered. Craig, who had been fighting to save his UFC career after three straight losses, was denied a chance to right the ship. Bellato, who had hoped to use a win over a veteran like Craig to vault up the rankings, instead became the subject of ridicule for his questionable response to the illegal strike.
Article Continues BelowThe fallout was immediate and fierce. Social media erupted with jokes and memes about Bellato’s “Oscar-worthy” performance, with fans comparing his collapse to some of the most infamous flops in sports history. The MMA community, never shy about calling out perceived gamesmanship, was quick to question Bellato’s motives. Was he genuinely hurt, or did he see an opportunity to escape a tough fight with a technicality?
“And the Oscar goes to… Rodolfo Bellato”👏👏👏👏👏 pic.twitter.com/2KNulyu8TU
— Show Me the Money Podcast (@showmethepod) June 15, 2025
The official result, No Contest, satisfied no one. Craig remains stuck in limbo, his losing streak technically unbroken but his future uncertain. Bellato, who entered the bout looking to erase memories of a recent draw and a medical withdrawal, now finds his reputation clouded by suspicion and mockery. Even the UFC matchmakers are left with a headache, does this bizarre ending warrant a third booking between the two, or is it time to move on?
The context makes the outcome even more frustrating. Bellato had fought to a draw with Jimmy Crute earlier in the year and was eager to make a statement against a name like Craig. Craig, meanwhile, was desperate to prove he still belonged in the UFC after a rough stretch at middleweight and a return to light heavyweight. Both men needed clarity, and instead, they got chaos.
Bellato’s Act Was the Real Main Event
Let’s call it what it is: Rodolfo Bellato’s reaction to Paul Craig’s illegal upkick was the most dramatic performance of the night and not in a good way. In a sport that prides itself on grit and authenticity, Bellato’s apparent embellishment crossed a line. The replay showing him peeking at the referee before collapsing is damning, and it raises uncomfortable questions about Bellato's gamesmanship in MMA.
As for Bellato, he may not have gotten the win, but he certainly stole the show. Just don’t be surprised if his next walkout music is the Academy Awards theme.