Russell Westbrook‘s historic season may be the talk of the league this year but NBA fans still can't enough of Stephen Curry.
For the second straight season, Curry's Warriors jersey is No. 1 on the NBAStore.com's list of most popular jerseys. And with Curry's popularity continuing to be quite high, unsurprisingly the Warriors are No. 1 when it comes to team merchandise.
Here is the list of top 15 most popular NBA jerseys:
Top 15 Most Popular NBA Jerseys:
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Stephen Curry, Golden State Warriors
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LeBron James, Cleveland Cavaliers
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Kevin Durant, Golden State Warriors
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Russell Westbrook, Oklahoma City Thunder
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Kyrie Irving, Cleveland Cavaliers
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Kawhi Leonard, San Antonio Spurs
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Kristaps Porzingis, New York Knicks
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Jimmy Butler, Chicago Bulls
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Dwyane Wade, Chicago Bulls
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Derrick Rose, New York Knicks
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Klay Thompson, Golden State Warriors
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Isaiah Thomas, Boston Celtics
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Of note, this is the first Isaiah Thomas has cracked the top 15 and both Jimmy Butler and Russell Westbrook are ranked the highest they've ever been in their careers. It is interesting to see Derrick Rose is still in the top 15, especially since he had a rather unremarkable season. But Rose does play for the Knicks, who despite their struggles remain one of the more popular teams in the league.




And having said that, here's the list of the most popular team in the league from a merchandise sales standpoint:
Top 10 Most Popular Team Merchandise:
The Sixers being in the top 10 is fascinating to see, mainly because they are one of the worst teams in the league. But Joel Embiid‘s emergence has injected some life into the franchise and their fans have always been loyal.
The NBA will release another list at some point in the playoffs or during the Finals. It will be interesting to see if a team's or player's success in the postseason has any bearing on the results.