Sports Business Articles - Page 3

The WNBA got some great television and streaming ratings during its recent All-Star Game, and related festivities. New numbers show that growth is continuing for the league. WNBA viewership on ABC television is up 20 percent from last year’s regular season average, per ESPN. This past Sunday, ABC aired another one of its most-watched #WNBA […]

Despite recent relocation rumors, the Connecticut Sun are not going anywhere anytime soon. Although previous reports claimed that Boston Celtics owner Steve Pagliuca had purchased the Sun and would move them to Massachusetts, the WNBA has since slowed the hype with a recent statement. The league slowed down the relocation rumors, saying that such decisions […]

Napheesa Collier isn’t just a leader for her elite Minnesota Lynx squad — her roles as the vice president of the WNBA Players Association (WNBPA) and co-founder of the Unrivaled league have placed her at the forefront of one of the most important collective bargaining agreement (CBA) negotiations in women’s basketball history. For Collier, she […]

The WNBA finds itself at a defining moment in its history. Following the league’s 2025 All-Star Weekend, the collective bargaining agreement (CBA) negotiations between players and league officials have emerged as the most pressing issue for the future of women’s basketball. As the current CBA, originally signed in 2020, faces an early opt-out deadline triggered […]

Jalen Hurts is off to making history once again. The reigning Super Bowl champion has endorsed Sprite and is the first-ever NFL star to do so. The beverage company released a 30-second ad in which a reporter repeatedly asks Hurts hilarious questions, such as if he benefits from “pretty privilege” or if picking plays or […]

The Seattle Storm announced Wednesday that veteran NFL linebacker and Super Bowl XLVIII champion Bobby Wagner has joined the team’s ownership group, marking a significant move for both the WNBA franchise and one of Seattle’s most celebrated athletes. Wagner, who spent 10 of his 13 NFL seasons with the Seattle Seahawks, returns to the city […]

It appears a deal between ESPN and the NFL is coming, and it would send the NFL Network to a new broadcasting company for over $2 billion. The Athletic reports the deal is “inside the 5-yard-line,” and it seems inevitable. If both sides come through, the NFL will send NFL Media, who run the NFL […]

The WNBA is gaining steam in terms of popularity and attention. Television ratings for the league have steadily increased over the past year, and this year’s All-Star weekend continued that trend. The 2025 WNBA All-Star Game was the second-highest watched All-Star game ever for the league, per ESPN. ESPN, ABC & @DisneyPlus scored historic viewership […]

PrizePicks is taking its game to the next level, and not just with players, but with partners. The Atlanta-based fantasy sports operator has named KLUTCH Sports Group as its official brand strategy advisor, a move signaling its intent to dominate not only the DFS world, but the broader culture of sports and entertainment, per SBCAmericas. […]

With the inception of NIL and its introduction to the college sports landscape, university student-athletes have an opportunity to make more money throughout their college careers than some professional athletes make on a yearly basis. There’s arguably no bigger co-sign than a partnership with Nike and Alabama Football wide receiver Ryan Williams just made his […]

NBA superstars are using this offseason to reset, relax, ink their deals, and do some traveling around the globe. No one relishes the time off more than Denver Nuggets’ Nikola Jokic, taking the opportunity to go back home to Serbia and enjoy his hobby of horses. He recently went on his Chinese tour with sponsor […]

For those wondering if the WWE and Netflix partnership, which includes broadcasting Monday Night RAW in the United States, has been a worthwhile venture, we have an answer. Variety ran a story about the most-watched TV shows and movies during the first six months of 2025. In the report, they state that WWE has generated […]

The president of the United States of America, Donald Trump, is considering an action that could change the terrain of college sports. A draft executive order calls for federal government representatives to decide if college athletes should be classified as employees. Donald Trump’s potential executive order would direct the Secretary of Labor and the National […]

WNBA legend Candace Parker may have ended her on-court career, but she’s found plenty to keep herself busy off the court. Outside of her retirement achievements — which include becoming the president of Adidas women’s basketball, getting involved with media coverage of the W, and releasing a book in June — Parker is now linking […]

It sounds like WWE is investing more stock in Logan Paul, who will bring his Impaulsive podcast to their network with Fanatics. Variety reported the news about Paul and WWE’s latest move. He launched the podcast with Mike Majlak, who still co-hosts it with the “Maverick,” in 2018. What does this mean for the show? […]

It’s often surprising to discover just how extensive a professional athlete’s support system is. Long gone are the days of it being just the athlete, his family, and his agent. There are now many different people available to advise the athlete, including people who help pick out their outfits. Dan Solomon assumes this role for […]

After nine years at Fox Sports 1, Joy Taylor is departing the network. The Athletic’s Andrew Marchand reported that Fox Sports 1 was cancelling three shows: the Taylor-led afternoon program Speak, and the morning programs Breakfast Ball & The Facility. All three shows struggled to gain popularity and a sustained audience, and the network will […]

Just days before the second iteration of the all-women’s WWE PLE, Evolution, the company announced a partnership with the cosmetics brand Maybelline, the first-ever cosmetics partner of the company. The announcement was made on Thursday, July 10, 2025. The collaboration will start at Evolution, with Maybelline serving as one of the Presenting Partners. Former Women’s […]

Questions about Livvy Dunne and what her next steps will be have surrounded her since her days with LSU women’s gymnastics came to an end. After being named a TIME100 creator, Dunne shared that her plan involves putting her social media strengths to use. “It was always a goal of mine to get that blue […]

Kevin Harlan, one of the most recognizable voices in basketball broadcasting, is set to join Amazon Prime Video as part of its NBA coverage beginning with the 2025–26 season, according to a report from The Athletic. Harlan has reportedly signed a three-year deal with the streaming service, marking a major addition as Amazon gears up […]

There are not a lot of former athletes who decide to get into the ownership business after they are finished playing. Some athletes decide that owning a team is their next line of profession, like Tom Brady, Magic Johnson, etc. In this case, two-time NFL Super Bowl champion Eli Manning had a previous interest in […]

Some were rubbed the wrong way by Fox’s $375 million broadcasting contract with Tom Brady, including one of his coworkers, Terry Bradshaw, who has been with the company since 1994. During an appearance on the To The Point — Home Services podcast (via Sports Illustrated), Bradshaw shared his disgruntlement with his company. Brady may be […]

Matt Barnes and Stephen Jackson are doing more than running a podcast. They are building a powerhouse. What began as All the Smoke, a basketball-focused show, has evolved into a full-scale sports media brand. Barnes called it “a tremendous blessing” while breaking down their latest moves on The Rich Eisen Show, AwfulAnnouncing reports. Since parting […]

The NCAA landscape is shifting once again, and Texas State football is at the center of the latest NCAA football conference realignment. According to multiple reports, including ESPN’s Pete Thamel, the Bobcats have officially informed the Sun Belt Conference of its intent to join the Pac-12 Conference, with plans to finalize the move by Monday. […]

ESPN has made a major investment in the future of lacrosse and women’s sports. ESPN and the Premier Lacrosse League (PLL) have announced a new five-year media rights agreement that will begin in 2026 and includes a three percent investment stake in the PLL for ESPN, according to CNBC. The deal also includes all of […]

Nicole and David Tepper just changed the game off the field. Their foundation, the David & Nicole Tepper Foundation (DNTF), announced a record-shattering $10 million in grants to support food banks across North and South Carolina, Panthers reports. This sweeping donation marks the largest single commitment in the organization’s history and comes at a time […]

Paige Bueckers continues to show that her rookie year is about more than basketball. The Dallas Wings guard just made a bold entrance into the fashion world, starring in the new Levi’s x Nike Air Max 95 campaign, per Complex. For a player already averaging 18.2 points, 5.9 assists, and two steals per game, this […]

Adonis Spicer might not help athletes with their on-court production, but if they have any interests off the court, he’s the right person for the job. Spicer owns his own public relations company called Spicer PR, and he wears many hats. He is a publicist and image consultant with his company, but he has been […]

The Golden State Valkyries could not be having a much better debut season on or off the court. Amid the WNBA expansion team’s hot start to the 2025 season, the Valkyries already have the highest value of any team in the league. The Valkyries are estimated at $500 million, the most in the WNBA. That […]

The Los Angeles Lakers just pulled off the biggest transaction in U.S. sports history, and Byron Scott couldn’t help but crack a smile at Boston’s expense. On Wednesday, Jeanie Buss and the Buss family agreed to sell majority ownership of the Lakers to billionaire Mark Walter, the CEO of TWG Global. The deal places the […]

Over the last year or so, whispers have run rampantly throughout league circles about the future of the Los Angeles Lakers. Sure, Mark Walter had been positioning himself fairly aggressively to one day buy the franchise, but that would also require Jeanie Buss selling it, something very few people thought would ever happen. To take […]

Juneteenth represents delayed liberation, but in the hands of today’s NBA stars, it’s also a blueprint for urgent action. Players like Jaylen Brown, LeBron James, Chris Paul, and Jrue Holiday are using their platforms to build lasting power through schools, investment funds, documentaries, and grassroots giving. They aren’t just commemorating the past. They’re creating a […]

Lately, Nike has been dishing out new sneakers. A combination of retro style merged with contemporary sensibilities. The latest athlete to get in on the action is Olympic gymnast Jordan Chiles.  On Thursday, Nike officially announced the release of a limited edition sneaker featuring Chiles, per Erin Lassner of The Hollywood Reporter. Chiles will have […]

Jeanie Buss has for the longest been the face of the Buss Family and their Los Angeles Lakers ownership, a legacy that spans back to 1979. On Wednesday, a majority of the six siblings voted in favor of selling the Lakers to billionaire Mark Walter, who is also the owner of the Los Angeles Dodgers. […]

For the first time since 1979, the Buss family will no longer own the Los Angeles Lakers, with Mark Walter purchasing the team at a valuation $10 billion. This move, understandably, took the sports world by storm, as it majorly shook up one of the most popular teams in one of the biggest cities in […]

The NBA world was greeted with shocking news on Wednesday when it was announced that the Buss family would be selling their majority ownership of the Los Angeles Lakers. The Lakers’ sale was valued at $1o million and majority ownership would belong to Mark Walter, the CEO and chairman of TWG Global. But even after […]

One of the most iconic sports franchises in the entire world, the Los Angeles Lakers, has been sold for the first time since 1979. Jeanie Buss and the Buss family have sold their majority ownership in the Lakers to Mark Walter for $10 billion. The sale represents a record-breaking deal and has massive ramifications moving […]

The Los Angeles Lakers received big news on Wednesday as Mark Walter, who is the owner of the Los Angeles Dodgers, is buying majority ownership of the team. Walter has investments in numerous professional sports teams, and the Dodgers have won two World Series under his ownership. This is massive news for the Lakers and […]

The Los Angeles Lakers are one of the most legendary organizations in basketball and the world of sports, and it was led by the Buss family for a long time. It looks like that time is coming to an end as Jeanie Buss plans on selling the franchise, according to ESPN’s Shams Charania. “BREAKING: The Buss […]